Affiliate marketing can be defined as the process of circulating product creation and marketing across various parties, where each gets a share of the revenue based on their contribution. The affiliate who carry on this task has to use a product then promote it to earn a piece of the profit from each sale the brand makes. Tracking of the overall sales is generally done through affiliate links from one website to another. This is one of the most primitive methods of marketing known to exist. With the evolution of technology, the primary aim is to earn commissions on actual sales or qualified leads. In earlier times, affiliate marketing programs were prone to fraud because clicks could be generated by software as well as impressions. There can be confusion between affiliate marketing and referral marketing. This is quite usual but there is also a vivid difference between these two forms of marketing. The latter involves targeting your own customers to promote your business and the former involves third party influencers to promote your business. Affiliate marketing proves to be more effective as there will be no requirement of having a large subscriber base. The affiliates who are basically third party users, do not need to be convinced about your product. In order to earn their share, they would take that extra effort to personally vouch for your product before the potential users start buying it. Most often affiliate marketing starts with the people referring to their known circle, so the overall conversion ratio is one of the highest if all forms of marketing are considered. With lucrative offers, deals, and rewards affiliate marketing has the most effective impact on the reputation of the Brand. It is observed that there is generally a 10.1% increase in affiliate marketing spending in the United States each year, so by the year 2020, the figure will reach as high as $6.8 billion.
Why You Need an Affiliate Tracking Software
The several forms of marketing that are popular among the Brands and agencies, ensure optimal performance and require analyzing several key factors at a continuous rate such as audience segmentation, email frequency to all your users, offers based on demography or locality, creation of referral codes and trackable custom referral links, etc. This generally means an ample amount of investment of time and effort. Hence making the process more difficult, especially if it is done manually as efficiency at scale is to be maintained. To make your workload lighter and the entire process seamless there has to market automation tools and customized affiliate marketing software. It is as simple as signing up for the program and getting your unique tracking link. Whenever your subscribers buy anything by clicking your affiliate link, you will earn a commission. Affiliate marketing works best when the responsibilities of product marketing and creation are spread across parties. It utilizes the capabilities of different individuals for a more effective marketing strategy while providing contributors with a share of the profit.
Post Affiliate Pro Review: Product Features
With affiliate marketing, you only pay commissions to your affiliate marketers when a purchase has been made and completed. This ensures conversions and gives a higher ROI as compared to other forms of marketing. Post Affiliate Pro is a powerful affiliate marketing solution for online stores and eCommerce websites that helps them track, manage and monitor their affiliate marketing network. Many businesses that offer online products and services require affiliate marketers to help them drive customers to their websites and increase their sales. With Post Affiliate Pro, managing affiliates becomes really easy especially when the affiliate network becomes large and their numbers keep on growing. Post Affiliate Pro also helps you monitor your commissions’ payout process while ensuring transparency and building the trust of the affiliate’s side.
Tracking Methods – Post Affiliate Pro has multiple unique tracking methods, which makes it the most accurate affiliate tracking on the market.
- Affiliate Link Styles
- Custom Affiliate Tracking Code
- Direct Links Tracking
- Forced Matrix
- Fraud Protection
- Multiple Currency Tracking
- Private Campaigns
- SubID/Ad Channels Tracking
Multiple Commission Types – With even the least costly edition of Post Affiliate Pro, you can define and manage an unlimited number of campaigns, and track various campaigns that are running for your website. There are various types of commissions and related features to simplify and optimize your process flow.
- Action Commissions (CPA – Commission Per Action)
- Commission Groups
- Lifetime Commissions
- Multi Tier Commissions (Multi Level Marketing – MLM)
- Performance Rewards
- Recurring Commissions
Promotion Materials – In addition to standard banner types such as Image, Link, HTML or Flash banners, Post Affiliate Pro also offers some unique types of banners, which you will not find in any other affiliate marketing software.
- Banner Rotator
- Discount Coupons
- Flash Banners
- HTML Banners
- Image Banners
- Lightbox Banners
- Peel Banners
- Rebrand PDF
- Simple PDF Banners
- SmartLinks
- Site Replication
- Text Link Banners
- ZIP Banners
User Interface – Post Affiliate Pro has a unique and easy to use user interface.
- Customizable Interface
- Mass Payments
- Multilingual Support
- Multiple Merchants / Affiliate Program Administrators
- Themes
Reports – Post Affiliate Pro offers multiple comprehensive reports so that you can effectively track the performance of your affiliate program and your affiliate partners. You can compare the side-by-side performance of affiliates, banners or campaigns, and do a lot more.
- Audit Log
- The campaign, Banner And Affiliate Report
- Map Overlay Report
- Online Users Report
- Quick Report
- Top Affiliates Report
- Top URLs Report
- Trends Report
Use of Postaffiliatepro Across Industry Segments
Post affiliate pro can be used across various digital industry segments, including SaaS, e-commerce, Online Travel, edutech, food tech, hospitality and many more.
Post Affiliate Pro Pricing Plans
Post Affiliate Pro has a monthly billing system across its 3 plans, they have a 14 day trial period within which you can try out the Postaffiliatepro Pro, Ultimate and Pro plans for free during your 14-day free trial. You can however freely canceled, upgrade and downgrade during your trial period without being charged a single penny. No contracts, No setup fee, Cancel any time. You can have a read through their refund policy for more detailed information.
The Basic plan also is known as the Pro Plan starts at $97 per month
You can get access to the following features only
- Tracking Requests per Month – 1,000,000 / Month
- Additional Requests – $1 / per 10k Requests
- Full-featured Affiliate Software
- Flash Cookie Tracking
- Number of Affiliates – UNLIMITED
- Campaigns/Banners/Transactions
- Extendable with Plugins
- Reports
- Support (Lifetime) – mail, chat, forum, knowledge base
- Per Click, Per Sale Commissions
- High Performance Impression Tracker
- Multiple Currencies
- Lightbox Banner
- CPM Commissions
- Action Commissions
- Private Campaigns
- Commission Groups
- Page Peel Banner
- Banner Rotator
- Auto-Registering Affiliates
- Full Integration
- Coupons (Offline Marketing)
- ReCaptcha
- Banner Categories
- Campaign Categories
- GeoIP
- Payout Fields Encryption
- Custom Domain Parking
- EU/US Data Center
- Audit Log – +$17/month
- Smartlinks – +$19/month
The Next plan is known as the Ultimate Plan starts at $197 per month
You can get access to the following features
- All the features of the Pro Plan
- Recurring Commissions
- Performance Rewards
- Multiple Administrators
- Forced Matrix
- Site Replication
- Split Commissions
- Rebrand PDF
- Automatic Affiliate Removal
- Campaign Scheduler
- Compressed Commission Placement Model
- Lifetime Referrals Manager
- Zip Banner
- Tracking Requests per Month –5,000,000 / Month
- Additional Requests – $.4 / per 10k Requests
- Number of Affiliates – UNLIMITED
- Support (Lifetime) – mail, chat, forum, knowledge base
- Audit Log – +$17/month
- Smartlinks – +$19/month
- Branding Free Options – +$27/month
- Email Templates Customization – +$199 one time fee
The most premium plan is known as the Network Plan which starts at $477 per month in which you will get all the features and customer experience, and some the prices are also according to your requirements, specifically designed towards corporates and established startups
You can get access to the following features
- All the features of the Pro Plan
- All the features of the Ultimate Plan
- Multiple Merchant Accounts
- Merchant Signup Page
- Network Account Prepaid
- Tracking Requests per Month –20,000,000 / Month
- Additional Requests – $.2 / per 10k Requests
- Number of Affiliates – UNLIMITED
- Support (Lifetime) – mail, chat, forum, knowledgebase
- Audit Log – as per requirement
- Smartlinks – as per requirement
- Branding Free Options – as per requirement
- Email Templates Customization – as per requirement
Post Affiliate Pro Review: Dashboard Overview
The dashboard of Post Affiliate Pro is really very well made, intelligently laid out and thoughtfully designed. The user experience has been carefully thought of such that each feature or function is found exactly where you would expect it to be. It is very easy to use and navigate, and most often than not you will find the button or the feature that you were looking for is not more than 2-3 clicks. There are a plethora of customization options and the effortless manner in which you can create highly optimized and targeted campaigns will surely make you feel that you have gone for the right tool for the job. The advanced reporting features with graphical reporting interface will help you to easily analyze your existing campaigns so that you can optimize them even further.
Post Affiliate Pro Review: Signup Process
The signup process at Post Affiliate Pro is a very standard process flow which you need to go through before you arrive at your dashboard. A first step is a basic form that asks you to key in your name, work email (personal emails work as well) and choose a password. There is no one-tap login option like login with Facebook, Google or Shopify. Once you complete this step. The next step is where you have to mandatorily add your card details, both credit and debit cards are allowed. The 14 day trial period starts off immediately during which you will not be charged anything. The next step would be a form, asking you about the primary focus of your campaign and then gradually you will get to your dashboard by answering a few more questions aimed at customizing your experience. Before you know it you will be in the dashboard already working on your first campaign.
Post Affiliate Pro Review: USPs, Pro Tip, and Advantages
Requirements and needs of different brands for a specific affiliate marketing software can be customized for their size, type of staff members and clients, and the specific niche they are working in. To serve this purpose no tool is recognized to offer perfect functionality that will help marketers. When you plan to buy an affiliate marketing software product, you need to have a clear idea about the focus you ought to make. Start by reading some Post Affiliate Pro Affiliate Marketing Software reviews and ask yourself do you want basic functionality or do you want complex tools? Are there any industry-specific features that you are looking for? Find the answers to these questions to help your search. There are plenty of aspects that you need to reflect on and these include your budget, particular business requirements, organization size, integration needs, etc. Take your time, try out a few free trials, and finally zero in on the system that provides all that you want to improve your company’s competence and productivity.
- SEO improvement with external affiliate links
- Scalability features
- Easy integration with API
- User Interface Features
- Affiliate Features
- Campaign Features
- Promotional Materials
- Tracking Features
- Reports
- Sale Integration Methods
- Plug-ins
- Multilingual Support
- Multiple Merchants / Affiliate Program Administrators
- Mass Payout of Affiliates
- Performance Rewards
- Action Commissions
Post Affiliate Pro Alternatives and Competitors List
Here is a list of affiliate marketing platforms that reviewers voted as the best overall compared to Post Affiliate Pro. You can just perform a basic online search yourself and check out reviews from current and previous users of these products, compare them and figure out the one that best suits your needs.
- Tapfiliate
- Influitive
- Refersion
- GrowSurf
- ShareSomeFriends
- InviteBox
- TUNE
- Refersion
- PeerFly
- iDevAffiliate
- check
Conclusion
Affiliate marketing is one of the best ways to earn a substantial amount of revenue when you focus on performance-based options. A motivated affiliate marketer will always try to achieve a substantial passive income without worrying much as long as they believe in your product or service. The success of an affiliate marketer depends on how their followers respond to them, and on their trust in your brand. If the affiliate partner is given a transparent and timely payout and multiple features to help them reach out to more people more effectively. Then this will create a seamless connection between sellers and affiliate marketers. It can prove to be an effective way to meet your income goals depending on the influence and efficiency of the affiliates. Affiliate marketing through reviews, blogs, social media, and other platforms is a simple process to execute. As discussed thoroughly in the above article: Post Affiliate Pro is one of the most popular affiliate marketing software available in the market. Start your affiliate marketing journey today with Post affiliate pro.